The Partnership for a Drug-Free New Hampshire is a nonprofit organization that strives to create and promote consistent statewide messages about the problems and solutions of substance misuse in New Hampshire through engagement of partners, members and champions.
We envision a New Hampshire in which citizens are fully aware of the problems and solutions of substance misuse.
Our Core Values
- We believe that well-crafted prevention messaging has a positive impact on our communities and state.
- We believe that if we engage every sector of our state and community, we can more effectively and efficiently reach our audience and be successful in providing consistent and complementary messaging.
The Partnership for a Drug-Free New Hampshire (PDFNH) was organized in 1994, under the NH Department of Health and Human Services, Bureau of Drug and Alcohol Services. The goal of the PDFNH was simple – reach as many NH residents as possible with an anti-drug message. The NH media responded with a fabulous show of support with the endorsement of the NH Association of Broadcasters and NH Ad Club Association. The original mission was to reduce the incidence of substance misuse through a statewide and local campaign designed to shape attitude about substance misuse and galvanize public support for community programs.
PDFNH has held for years, and continues to this day, bi-monthly meetings of interested stakeholders from around the state looking to collaborate on themes and initiatives. These meetings incorporate Regional Prevention Networks/Public Health sectors, Drug-Free Community Grantees, the NH State Liquor Commission, the Northern New England Poison Control Center, New Futures, Life of an Athlete, the New Hampshire Provider’s Association, the Governor’s Commission on Drugs and Alcohol, and others.
In 2010 PDFNH also partnered with the NH DHHS’ Bureau of Drug and Alcohol Services and the Governor’s Commission on Alcohol, and Drug Abuse Prevention, Treatment and Recovery in the development and launching of www.drugfreeNH.org. This website is designed to help individuals, families, and communities to get informed, get involved and get help. There is information on prevention efforts, the effects of alcohol and other drugs, guidance on recovery and treatment, and links to programs in the Granite State.
In 2013, the reformed and reorganized PDFNH was given a grant to develop a new statewide campaign about the dangers of drugs and alcohol in the state of NH. The grant also called for hiring a part-time Executive Director and launching PDFNH as its own 501(c)3. The Executive Director began work in January 2013, working with a local marketing agency and pulling together a Board of Directors. The Board of Directors came together in September of 2013, drafting By-laws that were approved in October 2013. This led to the official filing of the NH and Federal paperwork for nonprofit status which was approved in August 2014.
In January 2014, PDFNH launched “Check the Stats” statewide campaign, targeted at parents of tweens and teens in NH. The campaign uses stats that show that NH leads the nation when it comes to past month usage of alcohol among 12-17 year olds, and is second when it comes to marijuana use among the same age group. The campaign is intended to shock people, and make them aware that despite NH’s ranking as one of the healthiest states in the nation, the state still has a real problem with drugs and alcohol. A new website was developed to provide tools that parents need and for prevention professionals to use in their communities.
In 2015 Check the Stats campaign expanded recruiting champions to promote the campaign. Videos of NH citizen’s personal experiences and of professional insights were produced receiving huge social media response and support. Other recent efforts on the campaign include the #pledge2talk promotion, encouraging adults to commit to talking with the children in their lives about the dangers of drug and alcohol use.
Over the coming years, PDFNH plans to expand its messaging to other target audiences, work closely with its members to develop new initiatives, and grow into an organization that is recognized statewide. A recent Media Summit in conjunction with the NH Association of Broadcasters created the opportunity for candid dialogue between members of the media and representatives from PDFNH agencies on constructive messaging, fighting stigma and collaboration. We plan to continue to grow and partner with agencies and organizations throughout the state to make a real impact on the awareness of the problems and solutions of substance misuse.
The work of the Partnership is funded by New Hampshire Department of Health and Human Services' Bureau of Drug and Alcohol Services, The New Hampshire Charitable Foundation, and donations from the public. You can help support our efforts by donating to the Partnership for a Drug-Free NH here.